What are the Benefits of Working with a Google Partner?
published by Alfred Goldberg on July 11, 2017
It’s no secret that Absolute Marketing Solutions is an officially certified Google Partner, earning the badge and expanding its expertise to further benefit our current and potential clients in the Tampa Bay area. But what exactly are the benefits of working with a Google Partner? Absolute earned specializations in Search, Search Fundamentals, Google Analytics, and … Read more
SWOT Did you say? The value & importance of performing a SWOT analysis for your business (and how to do it properly)
published by Alfred Goldberg on July 7, 2017
When I first considered writing a blog post on SWOT analysis, the general reception was that “everyone knows how to do SWOT analysis,” and “I feel like this subject has been covered sufficiently already.” Although every business student is intimately familiar with SWOT analysis by the time they graduate, it is important to realize that … Read more
SEO Myths that Need to Die in 2017
published by Alfred Goldberg on June 28, 2017
At Absolute Mobile Solutions, we get a lot of questions about how to maximize efforts in search engine optimization. What are the best activities to engage in if we only have a few hours a month? What are the fastest ways to improve my rankings? How can I be on the first page of Google … Read more
Can a website be an educational tool for cultural institutions?
published by Alfred Goldberg on May 23, 2017
How navigation and website design can inform and educate your visitors about your institution Museums and other cultural institutions need to look at themselves as much more than brick and mortar organizations. The visitor’s experience isn’t limited to the walls of a building. With the advent of digital technology and social media, organizations can provide … Read more
The history of websites for cultural institutions
published by Alfred Goldberg on
Historically, many institutions were organized solely on the physical limitations of their space. Museums, zoos, and aquariums all had physical walls that separated the art, artifacts, and animals from the general public. Access to programming could only occur when visitors entered the institution. Certainly, institutions had community programming in which experts would bring some of … Read more