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COMBINING TECHNOLOGY WITH PURPOSE: THE BUD LIGHT FRIENDSHIP CHALLENGE WEBSITE UPDATE

TAMPA, FL. (OCTOBER 12, 2018) – Absolute Marketing Solutions is fostering community engagement and sportsmanship through web design. The digital agency redesigned and redeveloped the website for the Bud Light Friendship Challenge on behalf of Bud Light, The Tampa Bay Buccaneers, and Pepin Distributing Company.

The new landing page for the Bud Light Friendship Challenge

The Bud Light Friendship Challenge offers a chance to win a VIP trip to a Tampa Bay Buccaneers vs. Baltimore Ravens game in Maryland. More than that, the challenge gives community members a chance to come together to support common purposes: friendly competition, beer, and the Bucs.

Absolute Marketing Solutions updated the contest website to enable users to more easily participate and understand the rules. The updated website offers easy-to-navigate tabs, relevant social media content, and a revamped design.

According to the Lead Web Developer at Absolute Marketing Solutions, Michael Lorenzo, “site navigation was the main element that needed improvement. There was also a lot of content that needed to be added this year, so layout and organization became even more important.”

“This is the third season that our marketing department at Pepin Distributing has partnered with Absolute Marketing Solutions in creating a content hub for all things Tampa Bay Buccaneers”, says Oytun Tutuncu, Interactive Marketing Manager of Pepin Distributing Company. “Our latest creation, http://www.BudLightFriendship.com has raised the bar on sports & brand activation strategy. From the user experience of the site to the engaging content, Absolute has done an excellent job in combining technology with purpose, once again. Cannot wait for our future collaborations!”

About Pepin Distributing
Pepin Distributing, together with brewers throughout America and a vast network of shippers, provides the most extensive and effective beer distribution system in the brewing industry. Pepin prides itself on bringing beer, fun and responsible enjoyment to the Tampa Bay community. One way they do this is by partnering with teams like the Buccaneers and brands like Bud Light, in order to offer promotions, prizes, merchandise, and VIP experiences.

About Absolute Marketing Solutions
Absolute Marketing Solutions is a full-service, award-winning digital agency established in 1999. Since then, it has been providing high-quality mobile applications, responsive websites, and mobile strategy to clients worldwide. Absolute works with businesses and brands to craft and execute digital strategies that match consumer demands on every digital platform. Absolute Marketing Solutions specializes in content marketing, PR, graphic design, and development alongside digital marketing efforts such as SEO and conversion analysis. We combine the technological and marketing expertise necessary for companies to drive engagement and achieve success. For more information, visit www.absolutemobilesolutions.com.

Phoebe

A recent graduate from the University of Tampa, Phoebe brings an understanding of journalism, PR, advertising & branding to the Absolute team. Her extensive customer service and cross-cultural communication experiences give her insights into various perspectives.

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