Having a social media presence is more than just creating a Twitter account or publishing a Facebook company page. Social media marketing is an avenue of digital marketing that allows brands and businesses to engage directly with their customers. It is an opportunity for your company to foster meaningful touch points with your clients that resonate in the digital space.
At Absolute Marketing Solutions, all social media campaigns begin by identifying your business’s particular goals and challenges, your audience, and establishing the best platforms to reach them. We then devise a social media marketing strategy to accomplish your organization’s goals, whether it be to increase traffic to your website, build brand awareness, manage reviews and your reputation, or sell items directly from your social media platform.
Our Tampa Social Media Marketing Services
With over 200 social media networks currently in use, we identify the channels most likely to yield success for your company. Here are just some of the social media channels we frequently manage for our clients.
Facebook is the most popular channel with nearly 2 billion active users. It is rich with demographic information and can be a powerful medium to connect with current as well as prospective customers all over the world. Our Tampa social media marketing specialists are Facebook Blueprint certified and had experience building followers, monitoring mentions, and creating and publishing meaningful content for brands in the Tampa Bay area.
Depending on the nature of your business, and the goals you have in place, Twitter can be a valuable tool for communicating with your audience at lightning speeds, conveying updates and events within seconds. You can use it to interact directly with large audiences, or with a single audience member. Absolute Marketing Solutions has developed social media strategies incorporating Twitter as a tactic and building brand awareness and messaging to the Twitterverse.
Often overlooked, Google+ benefits more search engine optimization (SEO) benefits than all over social media websites. For every action and activity performed on the network, Google gives points, and these signals get factored into your organization’s overall organic visibility.
Instagram is one of the top ten most popular smartphone apps and has more than 200 million active users. Now with its integration with Facebook Ads, it is a powerful tool for delivering marketing messages to your audience in a visual manner.
LinkedIn is ideal for B2B companies, organizations looking to recruit new talents, and can help identify decision makers and prospective customers. Absolute Marketing Solutions has experience and knowledge on how to best leverage your LinkedIn efforts to maximize your social media presence.
Absolute Marketing Solutions also has expertise in leveraging Snapchat, Pinterest, Yelp, YouTube, and others. Contact our Award-Winning Tampa Social Media Marketing company to start building your strategy today.
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The Benefits of Social Media Marketing for your Business
Absolute Marketing Solutions has helped dozens of businesses and organizations develop, maintain and expand their digital presence through social media management planning and execution.
Some of the numerous benefits of implementing a social media strategy for your company include:
- Increasing impressions and brand awareness
- Ability to target and segment audiences into specific audience groups
- Monitor brand reputation and address brand-related issues immediately
- Stronger customer retention
- Foster strong customer loyalty
- Discover potential customers through networks of existing customers
Launch Your Social Media Marketing Campaign Today
Absolute Marketing Solution’s approach to social media marketing and social media management is different than many other agencies because we take a holistic approach that considers your business’ overall business goals to devise a smart strategy. We create meaningful content that offers value to your audience, backed by metric-driven reports to demonstrate how social media marketing can drive traffic and business results for your organization.